Service
Strategy
A business model is a set of choices about where value comes from and who pays for it. We make those choices explicit, test them against evidence rather than optimism, and write them down in a form a board, a bank or an investor can act on.
Leads in: Scaleups & investors SMEs & exporters Public sector Finance & insurance
Business model design
Where the value actually comes from, who pays for it, what it costs to deliver, and which of those three is the assumption the whole thing rests on.
- Value proposition and customer segments, stated as claims that can be tested
- Unit economics, with the assumptions separated from the arithmetic
- The two or three decisions that change the outcome, and what evidence would settle them
What you get
Deliverable
Business model, unit economics and a register of the assumptions behind them
Typical duration
4–6 weeks
Business plans and investment cases
The document a bank, a board or a funding programme reads. Built from the model above rather than written around it, so the numbers and the narrative say the same thing.
- Financial model with the drivers exposed, not buried in a sheet
- The plan itself: market, offer, operating model, milestones, risks
- A version short enough for an investment committee and a version complete enough for due diligence
What you get
Deliverable
Business plan, financial model and an investment-committee summary
Typical duration
6–8 weeks
Growth strategy and market selection
Which market, which segment, which order, and what has to be true before the next one is worth opening. Sequencing is usually the decision, not the destination.
- Market screening against criteria the organisation can actually act on
- Entry options compared on cost, speed, control and reversibility
- A sequenced plan with the conditions for moving to the next stage
What you get
Deliverable
Prioritised markets, entry options and a staged plan with decision points
Typical duration
6–8 weeks
Further reading
Related reading
AI and robotics for sustainable tourism
A global mapping of applicable technologies with a cost-benefit assessment sized to regional operators.
Read it →Ethical AI in life and non-life insurance
Published by a national insurance and pension association. A framework for mapping the ethical trade-offs in insurance AI use cases.
Read it →Scope it in two weeks.
A fixed-fee scoping review returns a written scope with options, effort and sequence.